My R+F Journey: Confessions of an unlikely skincare consultant

Liz & I toasting to our twin Rodan + Fields businesses.

Liz & I toasting to our twin Rodan + Fields businesses.

Why, HELLO, sun damage...

Why, HELLO, sun damage…

My last name may be Italian, but my complexion is 100% Irish. Translation: the tropical sun is not my friend. As 40 approached, sun damage was all I saw every time I looked in the mirror. Because my skin is also sensitive – and my one attempt at erasing that damage a very painful failure – I resigned myself to living with those brown spots and freckles forever.

Then one day, I started to notice my friend Rosemarie’s posts about Rodan + Fields on Facebook. Finally, my curiosity got the best of me, and I reached out to her.

Rosemarie told me her R+F story. Not only about how REVERSE had done what no other product had been able to do – get rid of her own brown spots – but also how the business opportunity was changing her life.

When we had that conversation, a light bulb went off for me. At the time, I was struggling to get my freelance writing career off the ground. Not only was it not taking off as strongly as I hoped, but it was also cutting into my personal writing time – the very thing it was meant to help me support.

Rosemarie’s story inspired me. But the kicker was when I discovered Liz, my best friend from college, was also interested in Rodan + Fields. Liz signed up for her own micro-franchise, and a week later, I did, too.

Let me say that I’m the LAST person you would expect to launch a skincare business. I’d splash some water on my face and consider myself good to go. The only thing I did remember to do on a quasi-regular basis was moisturize, but even that was sporadic at best. But that nonchalance was catching up with me, as evidenced by the aforementioned sun damage. Suddenly taking care of my skin seemed important.

The best 40th birthday present a girl could ask for! Thank you, Liz!

The best 40th birthday present a girl could ask for! Thank you, Liz!

When I received my REVERSE regimen in the mail, I was nervous about trying it for the first time. But as soon as I did, I fell in love.

Because of my sensitivity, I eased into it – using it every 2 to 3 days to start and gradually building up to daily use. Because of this, I expected my results to be gradual. But almost immediately, I started noticing subtle changes in the tone and texture of my skin. And as my freckles and brown spots slowly fade away, I’m loving my brighter and more even complexion.

My favorite part about this opportunity? I don’t need to SELL anything. My ‘job’ is simply to share my story and my passion for these products and this business. And that’s pretty easy when you truly believe in the brand. After all, it’s what sold me.

A recent media mention in Cosmopolitan focusing on the Rodan + Field's business model.

A recent media mention in Cosmopolitan focusing on the Rodan + Field’s business model.

Sure, I looked at the business model, the product philosophy, the compensation structure, the recognition the company’s received, the media impressions and the overall size of the anti-aging market. And let’s face it: the opportunity to partner with Drs. Katie Rodan and Kathy Fields, the Stanford-trained dermatologists who brought Proactiv to market, IS pretty exciting… But what sold me was Rosemarie’s story. Her results. Her success. Her passion.

Yes, it’s true what they say about Rodan + Fields changing skin and changing lives. I know, because less than three months into the business, it’s already changing mine.

Are you ready to start your R+F Journey?

Still a work in progress, but well on my way to the best skin of my life!

Still a work in progress, but well on my way to the best skin of my life! (The crows feet are next on my hit list. Lucky me, we have a Multi-Function Eye Cream for that!)